Digital Marketing Manager

Responsibilities

• Increasing the flow of inbound leads for higher sales
• Making/reviewing SEO strategies, proposals & implementation with ROI
• Providing direction for content creation and branding by closely working with content writer and designer.
• Company website content strategy to attract and convert the visiting prospectus into leads.
• Defining social media strategy and paid campaign plans like PPC to advertise on the right channels for the target audience.
• Competitor analysis and improving the brand value to gain trust, authenticity, and confidence from the prospects.
• Increasing the number of followers and engagement on social media channels such as LinkedIn, Instagram, Twitter, Facebook, and any new channels.
• Managing & reviewing reports for keyword research, and traffic using Google Analystics & Stat counter.
• Prepare a monthly website improvement plan by monitoring monthly traffic, ranking, and also by tracking conversions.