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CASE STUDY

Mediyoga

A digital yoga and wellness platform offering personalized yoga programs and offline content access.

Industry Fitness & Wellness
Solution Yoga & Wellness App
Engagement 2+ Years
Services UI/UX, iOS App, API & DevOps
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Mediyoga

Client Context

Mediyoga is a state-of-the-art wellness and yoga platform designed to help users access personalised yoga programs for diverse wellness goals.

The platform delivers a range of custom-tailored wellness practices and allows offline access to exercises and routines so users can maintain consistency regardless of internet connectivity.

Personalized Yoga Programs
Offline Wellness Features
Mobile Fitness Access

The Challenge

The client required a mobile-first wellness platform capable of delivering customised yoga routines with offline support, seamless media streaming (audio and video), user onboarding workflows, and secure subscription/payment processing without performance lag on mobile devices.

Our Solution

Citrusbug developed a robust mobile wellness app with offline capabilities, personalised program delivery, secure payments, and efficient user management, supported by scalable backend APIs and cloud services to handle media streaming and user workflows.

UI/UX & Prototype

Designed intuitive user screens, flows, and visual elements for wellness routines.

iOS App Development

Built a native iOS application with responsive performance for yoga videos and guidance.

Backend API & Media Streaming

Developed APIs to handle user onboarding, content delivery, and high-quality audio/video streaming.

Subscription & DevOps

Integrated secure payment gateways and managed cloud DevOps for deployment and scale.

How We Delivered

1

Discovery & Alignment

Initial understanding and requirement analysis for wellness workflows.

2

Architecture & Planning

Designed backend infrastructure and API architecture.

3

Engineering & Integration

Developed frontend, backend, and core media features.

4

Testing & Validation

Quality assurance including media streaming and performance tests.

5

Deployment & Support

Production rollout with DevOps support and ongoing maintenance.

Outcomes Delivered

2+ Years Sustained Platform Growth

Continuous feature evolution and long-term wellness program expansion.

50,000+ Sessions Streamed

High-quality yoga video and audio sessions delivered across devices.

40%+ Increase in User Retention

Offline access and personalized programs improved consistency and engagement.

99.9% Subscription & Payment Reliability

Secure payment integration ensured uninterrupted premium access.

Related Capabilities

Healthcare Consulting Generative AI Development Healthcare App Development Cloud Application Development

Facing a Similar Challenge?

If you’re building a personalized wellness platform with offline capabilities and secure user workflows, our experts can help bring your idea to life.

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