E-commerce marketplace for an American design company

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Client Context

Wolf-Gordon is a renowned American design company specializing in premium textiles, wallcoverings, specialty paints, and surface materials aimed at the architecture and design (A+D) community. The platform brings an extensive product catalog online, allowing detailed browsing, selection, and purchasing of unique design materials.

The ecommerce marketplace showcases product variations in textures and colors, enabling designers and buyers to explore and acquire high-quality materials in a digital storefront that reflects the brand’s craftsmanship and heritage.

Premium Design Materials

Extensive Product Catalog

A+D Community Focus

The Challenge

The client needed a scalable and robust ecommerce experience capable of handling a wide range of product types, detailed product descriptions and variants, dynamic browsing, cart and checkout modules, administrative tools, and backend workflows to manage content, products, and orders — all while preserving brand aesthetics and performance at scale.

Scalable ecommerce infrastructure

Product variant management

Seamless cart & checkout workflows

Admin back-office tooling

Our Solution

Citrusbug developed a full-featured ecommerce platform combining responsive UI/UX, detailed product catalog and variation support, cart and checkout handling, and administrative tools for managing products, orders, and content, all delivered with a scalable backend and ongoing DevOps management.

UI/UX & Prototype

Designed intuitive interface and browsing experiences reflecting the brand’s premium identity.

Frontend & Backend

Built responsive Vue frontend and robust backend supporting product, cart, and checkout features.

Admin & Content Tools

Developed administrative modules for product and CMS management.

DevOps & Maintenance

Cloud deployment, continuous DevOps support, and ongoing monitoring.

How We Delivered

Discovery & Alignment

Gathered requirements and aligned on ecommerce features and brand goals.

Architecture & Planning

Scalable platform design with product and order workflows.

Engineering & Integration

Developed frontend, backend, and integrations for cart and admin modules.

Testing & Validation

Performance and usability testing across key workflows.

Deployment & Support

Live rollout with 24/7 monitoring and maintenance.

Outcomes Delivered

2+ Years Sustained Platform Evolution

Continuous enhancements supporting ecommerce growth and product expansion.

1,000+ Product Variants Managed

Robust catalog infrastructure supporting extensive material variations and specifications.

35%+ Increase in Online Engagement

Improved browsing and filtering workflows enhanced user interaction across devices.

99.9% Platform Availability

High-availability infrastructure ensured uninterrupted product discovery and order processing.

Wolf-Gordon